motto

Từ điển American Heritage Dictionary 4th

mot·to (mŏtʹō)n. pl. mot·toes or mot·tos
1. A brief statement used to express a principle, goal, or ideal. See Synonyms at saying.
2. A sentence, phrase, or word of appropriate character inscribed on or attached to an object.
3. A maxim adopted as a guide to one's conduct. [Italian, word, motto, probably from Vulgar Latin *mōttum, word. See mot.]

• Từ đồng nghĩa / Synonyms:
  slogan, catchword, shibboleth